The Chameleon Blog

Announcements

Create Interactive Demos and In-App Experiences at the Speed of Speech 🎙️

Chameleon is the first and only Digital Adoption Platform to offer both in-app Experiences and Interactive Demos, generated with AI from a simple screen and audio recording, making it 10x faster and easier.

Pulkit Agrawal

6 min read

News

Q2 2025 Wrapped: Easier to build trust with faster UX

Explore our product updates from the past quarter

Sonia

4 min read

News

The Chameleon Standard: How Six Seasons of G2 Wins Became The Norm

Teams increase user activation, improve retention, and create seamless UX with Chameleon.

Sonia

3 min read

Built with Chameleon

Gated vs. Ungated Demos: How to decide which to use

Learn when to use hard gating, soft gating, or no gate at all in your interactive demos — with strategies to boost conversions and reduce friction.

Giulia Camargo

13 min read

Best Practices

Yes, product tours still work. Here’s what the best ones do differently.

Think product tours are dead? You’re not alone. Many SaaS teams are ditching them after watching users bounce faster than you can say “Next.” But the data tells a different story. According to Chameleon’s latest onboarding benchmarks, the top-performing product tours are not only alive, they’re thriving. The difference? Smart design, shorter flows, and user-led exploration. In this article, we’ll break down why most product tours flop, what the top 1% do differently, and how you can build a tour that drives real product adoption (instead of frustration).

Ramli John

7 min read

Built with Chameleon

Everyone's talking about Liquid Glass (here's how to actually ship it)

Apple just made every design system look dated. Here's how to experiment with Liquid Glass today, plus when you definitely shouldn't.

Kirsty McConnell

6 min read

What product managers actually need to know about LLMs (and what to do with them)

Everyone’s building with AI—few are building with a clue. If you’re a PM who’s been quietly wondering whether you actually need an LLM strategy (or just cleaner data), this one’s for you.

Giulia Camargo

5 min read

Tours

What 550M data points say about your product tour

Your product tour is too long—and four other hard truths from our 2025 Benchmark Report.

Pulkit Agrawal

9 min read

What most teams get wrong about onboarding in 2025

From over-segmenting too late to slapping chatbots on rigid flows, the takeaway is clear: If you’re not considering how your product learns from users (and adapts to them), you’re already behind.

Giulia Camargo

9 min read

News

Q1 2025 Wrapped: Smarter user experiences

We kicked off 2025 with one goal: to help product teams build smarter guidance and optimize faster for increased engagement

Sonia

5 min read

News

A year at the G2 top: why product teams keep choosing Chameleon

From faster launches to higher adoption, our customers are using Chameleon to build better user experiences

Sonia

4 min read

Product Adoption

The TL;DR of buying a Digital Adoption Platform

Learn about key trends, top use cases, features, and how to evaluate and implement the best DAP for your business. Perfect for companies looking to boost user engagement and product adoption.

Kirsty McConnell

7 min read

Best Practices

Is your onboarding broken? Here’s what we learned from letting ours get ripped apart...

Every product team thinks their onboarding is "pretty good", until an expert takes it apart, piece by piece. That’s exactly what happened when we invited Samuel Hulick, the mastermind behind UserOnboard.com, to do a live teardown of Chameleon's onboarding.

Giulia Camargo

5 min read

News

Product management experts guessed the future, here’s what actually happened...

Product managers love predicting the future almost as much as they love a good roadmap. Back in 2023, industry leaders made bold claims about how the PM role would evolve in 2024—from AI taking over to consumer PMs vanishing into thin air. One year later, we’re here to unpack those predictions, separate the hits from the misses, and find out what really shaped the world of product management.

Giulia Camargo

5 min read

News

Q4 2024 Wrapped: Shape better in-app experiences with more control

Explore some of our most exciting updates that give you absolute styling control, confidence to create flawless user experiences, and boost user engagement

Sonia

4 min read

Product Management

23 Best product management software to accelerate product growth in 2025 and beyond

Ready to streamline development and accelerate product growth? We're guiding you through the top 23 product management software for 2025 and beyond.

Ray Slater Berry

47 min read

Buyer's Guide

6 Questions to ask before renewing your DAP contract

Renewal time? Don’t just settle for the status quo. Learn the six key questions to ask before you commit to your DAP for another year, and find out if it’s empowering your team or just holding you back.

Giulia Camargo

7 min read

Buyer's Guide

Outgrowing your in-house experiences? Here’s how to tell.

Still duct-taping in-app experiences together? Find out why sticking with your in-house solution might be costing you speed, growth, and sanity—and how a modern DAP can change the game.

Giulia Camargo

6 min read

Product Management

Uncovering the Most Exciting Product Management Trends for 2025

Discover the latest product management trends for 2025 to stay ahead of the competition. Hear from product leaders paving the way.

Ray Slater Berry

11 min read

User Onboarding

Should build vs. buy be the central debate?

The real debate isn’t "build vs. buy"—it’s about rethinking how we approach onboarding. What if the answer isn’t the tool you choose but how well you understand your users’ journey? Let’s explore how shifting the focus to strategy and user experience can transform onboarding into something truly impactful.

Pulkit Agrawal

6 min read

Product Adoption

13 Top Digital Adoption Platforms & Tools (And Why You Need Them)

We explain what digital adoption platforms are and how to find the right fit for your needs. Plus, we review the best DAPs to consider for enhancing your user onboarding goals and product adoption rates.

Ray Slater Berry

31 min read

User Onboarding

5 Best Vue.js Product Tour Libraries for User Onboarding

Discover the top 5 Vue tour libraries to enhance user onboarding. Find the perfect solution to guide users through your application effectively. Read more!

Jinwoo Park

8 min read

User Onboarding

What is User Adoption? 9 Best Strategies and 5 Metrics for 2025

We explore user adoption strategies for SaaS businesses, the importance of user onboarding, and how you can measure your success.

Ray Slater Berry

15 min read

User Onboarding

In-App Guidance: Pointing Users In the Right Direction at the Right Time

Discover how in-app guidance improves user onboarding and engagement with interactive guides, tooltips, and walkthroughs. Learn best practices to implement effective in-app messages.

Ella Webber

11 min read

Interactive Demos

What Are Product Demos? Your Guide to Success with 10 Real-Life Examples

Interactive demos are the secret weapon every product-led team should be exploiting. Let your users dive right in, experience your product’s magic, and hit those “aha” moments that drive conversions. Curious if your demo game is up to par? Let's find out.

Harrison Johnson

13 min read

Product Lunchbox

Playbook 7: How to build lean products

Learn how Liz Pouya, Lead Product Manager at Chili Piper, takes products from idea to launch by focusing on what truly matters. In this episode, she shares her secrets for balancing customer feedback, avoiding unnecessary optimizations, and getting MVPs out fast. If you’re ready to bring your product vision to life without wasting time, this is a must-read.

Pulkit Agrawal

4 min read

News

Q3 Wrapped: More control and deeper customization for engaging user experiences

Explore some of our most exciting updates supporting better user insights, deeper customization, and more control over target audiences.

Sonia

4 min read

Product Lunchbox

Playbook 6: How to run smarter experiments that boost growth

Driving product growth—it’s all about those small but mighty changes. From tapping into the power of FOMO to running experiments that actually move the needle, Sophia shares how to turn product tweaks into big wins for both users and the business.

Pulkit Agrawal

3 min read

The AI Invasion and What it Takes to Survive in SaaS in 2025

What do the success of ChatGPT and the dominance of AI signal for SaaS businesses in 2025? Let's understand how this technology is impacting the industry beyond the surface.

Camila Cury

11 min read

Product Lunchbox

Playbook 5: How to navigate SaaS pricing and monetization

SaaS pricing—it’s like trying to catch lightning in a bottle. From aligning pricing with customer value to pitching new ideas that actually stick, Marcie breaks down how to turn pricing into a strategy that benefits both the customer and the company.

Pulkit Agrawal

3 min read