Tours

Drive product adoption with powerful Product Tours

Use Tours to guide, successfully onboard, support, or celebrate your users' journey, from discovery to mastery

Join hundreds of high-growth companies driving product adoption

Build beautiful Tours that guide users to “aha!”

Start with a template and make it your own. Add your color palette and fonts to ensure brand consistency – then get creative with GIFs and videos.

More than modals – walkthroughs, embeddable banners, lightboxes, slideouts, and more
Use optional CSS styling to tweak, or define your account-wide style
Make buttons progress to next Steps, dismiss, or trigger further Actions

Build beautiful Tours that guide users to “aha!”

Publish your Tours confidently, with laser control

Set the exact spot for Tours to appear; trigger them through clicks, hovers, page views, or leverage a “Smart Delay”. Set recurrence and get alerts if they haven’t been seen.

Select page elements with precision, even on SPAs
Deliver perfectly timed guidance with Rate Limiting and Recurrence
Keep your Tours relevant using Element Rules to show or skip a Step

Publish your Tours confidently, with laser control

“We considered other platforms but chose Chameleon due to the support for our tech stack. Support for shadow DOMs was a must for us.”

Vlado Hruda

Staff Product Manager

Target the right users with deep segmentation

Define your audience Segments using attributes, actions, or previous Chameleon Experience engagement. Connect your analytics tools or upload CSVs to further your segmentation.

AND/OR filter logic allows you to define hyper-targeted Segments
Show Tours in multiple languages with Localization
A/B test Tours and leverage custom events as “Goals” to determine success

Target the right users with deep segmentation

Track conversions and trigger next steps

Use Tour completion metrics or Goals to assess success, or send your data to analytics tools to track cohort behavior after engaging with a Tour. Uncover areas for growth and iterate.